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"Behind the Label"

 

 

Summer Rayne Oakes was researching toxins in sewage sludge, identifying aquatic insects, rocking n' rolling in rainforests, and mapping invasive species when she was struck with the idea that the fashion industry might be a good venue to disseminate environmental awareness. So she slung her hiking boots to her travel pak and started down a road of modeling and media-mingling. craZy? Yeah, that's why we like it. Visit her site >> here.


Lucire Magazine is not only the world's fastest growing fashion title, but was the first fashion partner to the United Nation's Environment Programme (UNEP) for its commitment to eco causes and reporting. Founder of the mag, Jack Yan, realized in 2003 that "fashion" is a global language that helps transcend borders. With that in mind, Lucire reports on fashion news from around the world through quality journalism and photography, making Lucire the universal language of fashion. Go-go global-eye-zation!! Visit the site >> here.